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AFRIMA 2021: AFRIMA Team Visits Abidjan

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As part of the tour, the AFRIMA team held stakeholder meetings and strategic visits with key members of government and the private sector. Among those visited was the Acting Minister, Ministry of Tourism and francophone Relations, Mr Yves Konan, where he commended the efforts of AFRIMA.

According to the Acting Minister, Mr Yves Konan, “We do hope that our partnership with AFRIMA Awards will strengthen the Ivorian and Francophone Music Industry while we look forward to organizing the Annual All Africa Music Awards ceremony in Ivory Coast soonest”.

The Abidjan stakeholder visit is expected to facilitate greater alignment of stakeholders from francophone countries in AFRIMA and continue the annual dialogue through which state and non-state stakeholders broaden their perspective of music as a development tool while reviewing restrictions and adopting best practices in the music business amidst the changes in the dynamics of interactions and relationships, brought to fore by the covid-19 pandemic.
The All African Music Awards, AFRIMA, in partnership the African Union Commission (AUC), makes good on its mandate to build capacity and share knowledge, by hosting media practitioners, music professionals and policymakers at a parley in Abidjan, Côte d’Ivoire on March 24 -26, 2021, to kick start the continent-wide campaign for the unveiling of the 2021 AFRIMA Calendar of Activities scheduled to hold in May this year.Hosted at the Azaline and Pullman Hotels, the conference introduced the much anticipated “Drums will beat again” campaign and revealed details of the AFRIMA “journey so far”, alongside programs to engage music talents and content creators who are key stakeholders and beneficiaries of the awarding process within the francophone region.
This is the first of many visits to come and all African music enthusiasts and creatives are encouraged to follow the trail to the ceremony via our website www.afrima.org; you never can tell, AFRIMA might show up in your city.
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Alinnor Arinze

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