Bigi Carbonated Soft Drink, a leading Nigerian beverage brand, is thrilled to announce her return as the headline sponsor for the 9th season of Nigerian Idol, Africa’s biggest music reality TV show.
This partnership reaffirms Bigi’s commitment to supporting the growth and development of the Nigerian entertainment industry and empowering aspiring talents to achieve their dreams.
Since her first sponsorship in season 6, Bigi has witnessed the rise of remarkable talents like Kingdom Kroseide, Progress Chukwuyem, and Victory Gbakara.
Season 8 saw Bigi go above and beyond with exciting campus activations, engaging live show activities like the life-size Bigi Chiller photo booth, and captivating events like the Ikeja City Mall Flash Mob and shoppers dash where the top three finalists bought household items worth over a million naira.
This season, Bigi promises to raise the bar even higher, ensuring its presence resonates throughout the entire journey. From pre-show events to live performances and beyond, the brand aims to be on the lips and in the hearts of everyone involved.
Biola Aransiola, Assistant Brand Manager, Bigi, states “We are excited to be back for Nigerian Idol Season 9, and we can’t wait to share our exciting plans! As a brand that cares deeply for its consumers, Bigi wants to empower talent and provide a platform for dreams to take flight.”
Aransiola adds, “Our partnership with Nigerian Idol is a reflection of our unwavering commitment to seeing young talents thrive and reach their full potential.”
Bigi’s partnership reflects a shared passion for nurturing talent and creating opportunities for young Nigerians to shine.
This aligns perfectly with the show’s theme, “Dare to Dream,” encouraging individuals to chase their aspirations and believe in their potential.
As a brand synonymous with joy and refreshment, Bigi promises to inject fun and excitement into every episode of Nigerian Idol Season 9.
Get ready for a season filled with talent, excitement, inspiring stories, the shared pursuit of dreams, and the refreshing taste of Bigi!
As part of continuing efforts to guarantee stable and reliable electricity supply for households, businesses…
In a bold move to deepen retail participation in Nigeria’s capital market, the Aliko Dangote…
EBERE UZOUKWA, PhD The declaration of solidarity by 85 political appointees and nine mayors from…
Nigeria’s growing cultural influence is changing how brands think about the creative economy, from music…
MICHAEL AKINOLA The Lagos State Police Command has arraigned three men before a Magistrate Court…
Zenith Bank Plc is set to launch the maiden edition of its Girl-Child Empowerment Programme,…