Nigerian Breweries Plc has launched Stella, an exciting new lager brand that would captures the changing face of the beer market in the country.
Stella was unveiled into the Nigerian market at the Grand Ballroom of Eko Hotels and Suites on Wednesday in the presence of key stakeholders and consumers.
Known for its quality brands and market-defining products, Nigerian Breweries Plc launched this specially brewed International lager beer into the market to the satisfaction of millions of beer lovers in the country.
Speaking on the launch of Stella Lager, Franco Maria Maggi, Marketing Director, Nigerian Breweries Plc, said Nigerian Breweries is passionate about delivering quality and consistent value to its consumers.
“We are excited by the wide acceptance our products continue to receive amongst consumers. Over the years, we have worked hard to earn the trust of our consumers, introducing Stella Lager Beer is our way of assuring millions of beer lovers that we will continue to innovate to deliver superior products and value to them at every ask,” Maggi said.
Birthed in 1897 and crafted by Belgian Master Brewers, Stella is a product of a very innovative and unique brewing technique. The finest malted barley, high quality hops, and the best quality water come together to make this new offering. Stella Lager Beer is original in its recipe and brewing process.
Unconventional in its recipe, brewing process and taste, Stella is unique for its name, its great quality and its premium heritage.
It delivers a refined and consistently smooth lager taste with intense refreshment.
It is the preferred choice for upwardly mobile, knowledgeable and confident young Nigerian men with a genuine sense of self in a world buzzing with many loud and conflicting voices.
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