Sponsored
News

COVID-19: MLJ FDN Raises Funds To Assist Local Musicians

Sponsored
Sponsored

The founder of MLJ FDN, Mpaka LongJohn has continued to assist musicians who have been financially impacted by the ongoing COVID-19 pandemic through his MLJ Foundation.

The live sector of the music industry submitted to inactivity during the lockdown, the recording sector resorted to other [digital] means to stay afloat which affected many artistes.

Although, the numbers recorded on digital platforms went up while online shows became a thing, even though they cannot be compared to live performance.

Mpakaboari LongJohn Foundation’s works during the hard time include emergency assistance, work opportunities, and community engagement for hip-hop and Afrobeats musicians.

With his MLJ Foundation, LongJohn has catered for many artistes and other people in the industry in the past to support their career and create a conducive environment for talented young Nigerians.

“The MLJ Foundation deeply appreciates the artists, songwriters, and other teams who have contributed and those who are planning to show their talents with such compassion and generosity,” Ambassador Mpakaboari LongJohn said in a statement.

“As pandemic restrictions continue to lift, we recognize that many musicians especially independent artistes will face a particularly lengthy recovery. They were among the first to be hit by the effects of the crisis and will be among the last to achieve a true sense of normalcy or stability. We and our partners are here for the long haul.”

“It was offsetting and inconveniencing with the protocols surrounding it, but regardless one has to innovate, and with people being at home during the early times of COVID-19 gave more value to the social media platform which is now the leading medium in promoting music,” he added.

Sponsored
Alinnor Arinze

Recent Posts

2027: Senator Adeola Warns Against Attacks On APC Candidates And Assets

Senator Solomon Olamilekan Adeola, the All Progressives Congress governorship candidate, popularly known as Yayi, has…

59 minutes ago

Comrade Dauda Hails Dangote Group’s First Electric Truck, Commends Push For Sustainable Industrialisation

ADEOLA OGUNLADE  The Executive Chairman of Ikeja Local Government, Comrade Akeem Olalekan Dauda (AKOD), has…

1 hour ago

ABATSECO Joins Over 4,000 Lagos Public Servants At Fitness Walk, Reaffirms Commitment To PBAT–KOH 2027 Agenda

The Asiwaju Bola Ahmed Tinubu Continuation Group (ABATSECO) has reaffirmed its commitment to grassroots mobilisation,…

2 hours ago

Gov Soludo To Politicians: Keep Off Places Of Worship — Hails Odumeje As A Partner In Cleansing Anambra

CHRISTIAN ABURIME "Politicians, keep off places of worship! I don't do politics in the house…

2 hours ago

UBA Intensifies Fight Against Phishing, Scam as 2026 Fraud Awareness Week Begins

Africa's Global Bank, United Bank for Africa (UBA) Plc, has stepped up its fight against…

2 hours ago

Oyo City Boy Movement: “Why We Suspended Erring Members, How N50m Mobilisation Fund Was Utilised”

The Oyo State chapter of the City Boy Movement has explained the reasons behind the…

2 hours ago
Sponsored