Sponsored
Industry

Goldberg Announces Sponsorship of Cultural Festivals

Sponsored
Sponsored
As part of efforts aimed at a continuous promotion of the culture and traditions of the people of Southwest Nigeria, Goldberg, Nigeria’s leading culture-centric beer brand, has announced plans to sponsor various cultural festivals across the region.
The festivals, which include Osun Osogbo, Udiroko, Oranyan, Ojude Oba, Olojo and Oyemekun, are scheduled to hold between the months of August and November.
Commenting on the plans for the sponsorship, Emmanuel Agu, the Portfolio Manager, Mainstream Lager and Stout Brands, Nigerian Breweries Plc, said with the sponsorships, the brand is reiterating its commitment to supporting the promotion of Yoruba culture and traditions, in line with its three-point agenda of culture, respect and enjoyment.
These age-old festivals are among the elements that bind the Yoruba together, and they represent the norms and values which are highly cherished in Yorubaland.
Agu recalled that Goldberg has been a lead sponsor of cultural festivals in the Southwest, which was the brand’s way of displaying respect for the people.
Across the different cities of the Southwest where these festivals hold, Goldberg’s sponsorship positively impacts economic activities, apart from the colour, grandeur and enjoyment it adds to the festivals.
Sponsored
Funsho Arogundade

Leave a Comment
Share
Published by
Funsho Arogundade
Tags: GoldbergUdiroko Festival
9 years ago

Recent Posts

Lagos to London: How Air Peace Challenged My First Impressions

BY CHRISTY ANYANWU Travel often has a way of confronting our expectations. Sometimes, we set…

2 hours ago

Dangote Refinery: Domestic Crude Must Be Available And Commercially Viable

Dangote Petroleum Refinery and Petrochemicals has clarified its position following recent reports referencing data released…

2 hours ago

President Tinubu Approves Landmark Deep Offshore Investment Framework To Unlock Up To $50bn In New Investment

President Bola Ahmed Tinubu, GCFR, has approved a landmark reform that replaces project-by-project negotiations with…

6 hours ago

Ooni Celebrates Indimi’s Legacy, Unveils Plan To Establish Business School In His Honour

The Permanent Chairman of the Southern Nigerian Traditional Rulers Council (SNTRC), Arole Oodua Olofin Adimula…

7 hours ago

OYRTMA Moves To Save Lives, Replaces Stolen Manhole Covers With Concrete On Apata Road

The Oyo State Road Traffic Management Authority (OYRTMA) has commenced the replacement of stolen manhole…

8 hours ago

Tribute To Prof. Alfred Bandele Kasunmu, SAN: When A Giant Takes His Final Bow

BY 'KEMI PINHEIRO There are men whose passing is announced by the tolling of bells.…

11 hours ago
Sponsored