₦3 Billion NIVEA Promo Enters Week 8 As Nationwide Winning Streak Continues

NIVEA’s historic ₦3 Billion National Consumer Promotion has officially entered its eighth week, maintaining strong nationwide momentum as more Nigerians continue to win life-changing prizes across the country.

At the Week 8 draw held on Thursday, February 26, another set of consumers joined the expanding community of millionaires. Among the 10 lucky winners this week are Busari Dare from Lagos and Olali Miracle from Benin, Edo State, each receiving ₦1,000,000. Their emergence further reinforces the scale, credibility, and transformative impact of the ongoing campaign.

Reacting to his win, Busari described the moment as surreal and deeply gratifying.
“To be honest with you, I was surprised to receive the call that I won. The money came to really help me this time. I am investing everything into my paint production business,” he said.

For Miracle, the ₦1 million prize came as a surprise and as an opportunity to reward her parents.
“I was really surprised when they told me I won #1million because after scratching the card, I got #1000 airtime already. I will give my dad, who introduced me to Nivea products, part of the money. I will also give my mum something. And I will use the rest to buy more from the Nivea range of products that I’ve always wanted to buy,” she shared.

With eight successful draws now completed, the ₦3 billion promotion has produced well over 500,000 winners nationwide. To date, 80 consumers have won and redeemed ₦1 million each, over 400,000 winners have received ₦50,000 Jumia shopping vouchers, and approximately 500,000 participants have enjoyed ₦1,000 instant airtime rewards.

Despite these remarkable milestones, NIVEA has emphasized that the promotion is still ongoing, with several weeks and major prizes yet to be won.

Participation remains simple:

1. Purchase any NIVEA 400ml Body Lotion variant – Cocoa, Rich Nourishing, Even Glow, Advanced Care, Perfect & Radiant, or Deep

2. Locate the unique code on the pack

3. Scratch and dial 7022code# and follow the prompts

4. Receive ₦1,000 instant airtime and automatic entry into weekly draws

The “Double the Care, Double the Glow” campaign continues to deliver instant value and weekly rewards, steadily building anticipation toward the grand finale of the twelve-week promotion. At the end of the campaign, participants stand a chance to win ₦5 million, ₦3 million, ₦2 million, three brand new SUVs, and ten all-expense-paid trips to Spain to watch Real Madrid live at the Santiago Bernabéu Stadium, leveraging NIVEA’s global partnership with Real Madrid CF.

Speaking on the Week 8 milestone and the sustained wave of winners, Fiyin Toyo, Marketing Director for Central, East & West Africa (CEWA) at Beiersdorf, reaffirmed the brand’s unwavering commitment:

“Now in Week 8, what continues to inspire us is the consistency and transparency of this promotion. Nigerians are not just participating, they are winning every single week, and they are redeeming their prizes seamlessly. From instant airtime to million-naira rewards, we designed this campaign to create real, everyday value at scale. With several weeks and the grand prizes still ahead, the opportunity remains wide open. We encourage everyone to keep purchasing, keep dialling, and keep winning.”

She further emphasized that every eligible purchase guarantees instant value and multiple chances to win before the promotion concludes.

The ₦3 Billion Consumer Promotion is fully approved and regulated by the National Lottery Regulatory Commission (NLRC), Lagos State Lotteries and Gaming Authority (LSLGA), and the Federal Competition and Consumer Protection Commission (FCCPC), ensuring a credible and transparent process.

As the campaign progresses through its eighth week, NIVEA encourages Nigerians nationwide to participate, reminding consumers that the promotion is live, the rewards are real, and the wins continue every week.

With this initiative, NIVEA reinforces its leadership in skincare while delivering on its enduring promise of Double Care, Double Glow, and Double Value for consumers across Nigeria.