Why InnJoo Technology Products Are Toasts Of Nigerian Market – Rocque

BY ADEWALE EMERALD and VICTOR OLAOLUWA 

Mr. Rocque Rakesh, the InnJoo Technology’s Country Manager displaying the slimmest laptop  for the world to see

  The Country Manager of innJoo Technology Nigeria , Mr Rakesh Rocque  has said that the company’s brands are unique products that stand out among their competitors. 

He said that InnJoo  Technology’s inroads into the Nigerian market is to take the market by the storm.

Rocque said that innJ products are much sought after in the market because the brands, laptops and phones, are now consumers delight.

“To be mentioned openly and with enthusiasm is  the most newly introduced InnJoo  Leap Book;  having  passed through all the certifications by SON and NCC is poised  to take Nigerian market by the storm with its  slim design, durability, affordability ; and the icing on the cake is that  it is  the first laptop in Nigeria that you can charge with a power bank or in a car; where you don’t need to buy any adaptors or any other attachment to charge it, ” Rocque told PM EXPRESS.

“InnJoo brand is consumer friendly. We are taking over market share from other brands because our price is friendly. In terms of Leap which is a laptop, it is unique to any brand.  I can proudly say that InnJoo is a pioneer in this market. Bringing these laptops to Nigerians, one iis about the design. The design if you compare it to any other product it is about 300,000 above. We have actually selectively chosen all the features which we are not useful and we removed and still the laptop works perfectly.

“Secondly,  it is the price for this laptop which is below N100,000 So, it is for all our fellow Nigerian brothers and sisters, who are actually beginners, who want to acquire a laptop basically with very slim and nice design and below N100,000 to go for it.

“Thirdly, our product is the first laptop in Nigeria that you can charge with a power bank or in a car; you don’t need to buy any adaptors or any other attachment to charge it. It has USB cable which you can put on a power bank, on a car charger or put it on a normal charger. So if you go with any other laptop charger, you’re charging at a go.

“This laptop comes with a window 10 Operating system. You can see that window 10 operating system itself is costing N200, 000 to N25,000. InnJoo laptop has actually brought all it takes. We manage to produce it and bring it to Nigeria. Nigerian government and stakeholders are clamouring for local content in ICT and wants foreign companies to set up assembly plants here. This is something we plan to do, ” Mr. Rakesh declared in an interview.

Talking of quality and the notion that Chinese products are inferior; to this Rocque said that InnJoo products are not sub-standard. It is not just pocket friendly, that they also put all efforts in ensuring compliance with what is obtainable in a competitive market.

“Though there might have been something like fake or sub-standard attached to Chinese products in the past, the Nigerian government and NCC have come in a big way to eradicate all these Chinese phones from the market. No doubt that InnJoo is also a Chinese brand, but we are not fake as we have passed through all the certifications. All these products have been passed by SON and NCC. There is liberty for anybody to confirm my claim. We are proud of our products, ” he said with enthusiasms.

Customers in need of after sales or warranty might  need to read this: the need for after sales service makes InnJoo leap book unique.

Rocque revealed that there is  after sale services, as well as warranty.

“We have after sales service.  If it is a warranty, we can repair it within seven days if it is in Lagos, and if it is out of Lagos, we do it in 14 days. So the consumers don’t have to worry about the cost of the phone because it is warranted. If it is out of warranty, supposed it is damaged, phone screen is damaged, and port is damaged when you are charging using unauthorized plug. All these things are basically out of warranty repairs. Out of warranty repairs, InnJoo is the only brand who is giving its consumers insurance. If you break your phone, we will repair it for free at least once in a year. So that takes away your burden. We could have given you caps, we could have given you T-Shirts, pen;  all because other brands are doing it, but we said no.

“Again suppose you are buying a phone of N50,000 ,  how will you feel to go and repair the phone for N25,000, or N30,000?. You will definitely feel bad, so that is what we feel and we are doing it uniquely and very different from others. And that is what InnJoo is all about, ” he said.