Rite Foods Celebrates Eid-el-Maulud With Muslim Faithful Across Nigeria

CYRIACUS IZUEKWE 

Rite Foods Limited, one of Nigeria’s leading food and beverage companies, has joined millions of Muslim faithful across the country to celebrate this year’s Eid-el-Maulud. 

Eid-el-Maulud marks the birth of Prophet Muhammad and is observed by Muslims worldwide with prayers, reflection, and acts of charity.

In a statement issued to mark the occasion, the company congratulated Muslims in Nigeria and across the diaspora. Rite Foods said the season provides an opportunity for Nigerians to embrace the values of peace, unity, tolerance and compassion that Prophet Muhammad stood for.

Speaking on the celebration, Mr. Seleem Adegunwa, Managing Director and Chief Executive Officer of Rite Foods Limited, called on Muslims to use the period to reflect on the teachings of the Prophet and to promote harmony in their communities.

He also urged Nigerians to pray for the continued growth and stability of the country in all sectors.

“As a company that shares in the joy of our consumers, we stand with our Muslim brothers and sisters as they mark this important moment in their faith,” Adegunwa said. “We hope this season brings renewed unity, progress and prosperity for all Nigerians. Let us continue to live in peace with one another and support initiatives that move our nation forward.”

The CEO noted that Eid-el-Maulud is more than a celebration. According to him, it is a reminder of selflessness, kindness and service to humanity.

Also speaking, Ekuma Eze, Head of Corporate Affairs and Sustainability at Rite Foods Limited, said the company is proud to celebrate key national and religious moments alongside its consumers.

Eze encouraged Muslim families to mark the season with safe and responsible gatherings, and to share moments with Rite Foods’ wide range of products made for every occasion.

“At Rite Foods, we believe in creating products that bring people together,” Eze said. “Whether it is during festivities like Eid-el-Maulud, family gatherings, or everyday moments, our brands are made to add value and refreshment to Nigerian homes.”

Rite Foods Limited is known for its diverse portfolio of beverages and snacks produced with advanced automated technology in Nigeria.

The company’s product line includes:

– Bigi Carbonated Soft Drink in 13 variants

– Bigi Premium Drinking Water

– Sosa Fruit Drink in 5 variants

– Fearless Energy Drink

– Rite Spicy Beef, Bigi Beef, and Bigi Flex Sausage ranges

The brands have become household names across Nigeria due to their quality, affordability, and wide distribution network.

Over the years, Rite Foods has also built a reputation for sustainability and innovation in the FMCG sector.

The company’s efforts have earned it several recognitions, including Outstanding FMCG Corporate Brand of the Year at the Edge Awards. It has also received multiple honours at the Sustainability, Innovation and Social Impact, SISA, Awards and the SERAS Awards for its contributions to responsible business practices in Nigeria.

As Muslims celebrate Eid-el-Maulud 2026, Rite Foods reaffirmed its commitment to supporting communities, promoting unity, and delivering world-class products to Nigerian consumers.