Customer Service- A Path To Profitability And Growth

Posted on July 14, 2021

Customer Service Online is a platform that focuses on one of the most important and crucial aspects of any successful business; The Customer and how best to serve them, which is Customer Service.

We have all, at different times, been the customer and surely, experienced all manner of services like the classic movie – the good, the bad and the ugly.
What readily comes to mind is another classic – what I ordered vs what I got!

Big, medium, small business, notwithstanding, your disposition to your customers and service delivery determines the growth and profitability of your business.

The Customer is the lifeline of any business – whether you offer products or services. You must take care of your customers.

You may have a great product and fantastic service options, if you don’t take care of your customers, they will look for your competitors lurking around the corner.

We all know that acquiring new customers cost much more in terms of time, effort and expenses, than retaining existing ones.

Before you can adequately take care of your customers, you need to know and understand them especially their needs and expectations.

Remember your customers have emotions which must be satisfied with excellent customer service and experience.

On the Customer Service online channel, we address topical issues like Customer Service, customer experience, customer care, customer retention as well as offer tools to equip you excel in your customer service delivery.

People often ask why the focus on Customer Service, I tell them 3 reasons

  1. The Customer – the Customer keeps the business alive and without them businesses can’t exist. Customers guarantee profitability and increased profitability. The MORE, the better. The more excellent service you render; the higher the returns on your investment
  2. Service- Excellent Service ensures the customer’s continued patronage and loyalty. As simple as it seems, it is important for the survival of your business.
  3. To provide a platform for sharing experiences and global best practices with fellow business owners, coaches, and professionals.

Our guest on the platform is the COO of SAS Textiles and Fabrics, Toyin Bakare.

In her words, the company is a second-generation family business and their culture is ingrained in values of integrity and excellent customer service.

To her, customer service is very important for business success and the growth they have experienced from one-room shop to one of Nigeria’s leading textile retail store chain is as a result of the company’s commitment to integrity and excellent customer experiences.

Furthermore, for her, service is an action word that can not just be mouthed, you must be seen doing it.

For excellent service delivery, the employees must be carried along and imbibe the company’s customer service mantra.

The employees are internal customers that need to be trained, respected and taken care of because these are the attitudes they will project to the external customers.

We must not forget that every staff is an ambassador of the business

When customers are well served, they engage the most powerful marketing strategy; Oral Referral or word of mouth.

The tendency to tell more people positive things about your business is higher when the customer is treated well.

Finally, for Toyin Bakare, customer service is all about relationships. It takes time for it to grow but once it does, there is no limit to its depth and efficiency.

On Customer Service Online platform, you are our customers and your feedback is invaluable to us.

We are delighted to serve you, please let us know how we can help you excel in serving your customers.
We can work with you to get the best procedure and processes that seamlessly fits your business, resonating with your customers.

Follow us on the social media handles – Eclatpointe on Twitter, Instagram and Facebook.

Visit our website – www.abiolaadedeji.com – join our mailing list to receive invaluable customer service engagement and retention contents.

Subscribe to our YouTube channel – Abiola Adedeji where you can watch all our video uploads.

Don’t forget to share with your friends

I am confident that you will learn crucial tips that will help you to serve and engage your customers better for increased profitability.

So join us as we proceed in this journey.

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